Russia’s generation P

Russian digital natives have espoused a national identity that unites several governmentally sponsored narratives. The question, however, is how long Putin’s appeal to the younger generations will last. Even though they have not known anybody else in power, they might still be willing to trade great power aspirations for fresh tomatoes in winter.

With the presidential election looming, few people in Russia doubt that Vladimir Putin will remain the president. Google has already proclaimed Putin to be the winner. The Russian president might no longer enjoy 80 per cent support, but he is still by far the most popular politician in the country. A generation that has never known anyone else in power is now entering adulthood. And members of “Generation P” are going to vote this spring.